Bob Geldof rocked the Havas Cafe on Day 1 of our Meaningful Hours in Cannes
Day 1 at the Havas Cafe
John Cleese tells us why he feels Meaningful Brands could be the advertising industry's saving grace.
Morgan Spurlock joined John Cleese, Umair Haque and John Grant on stage last year at the Havas Cafe.
Umair Haque - Author, HBR blogger and Havas Media Group Director - sums up why being meaningful will matter for brands if they are to survive in the 21st Century.